北市產業局力促跨境電商產學合作 6所大學與31家北市企業組隊,爭取2020跨境電商總冠軍 | EYE On Taiwan Media
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北市產業局力促跨境電商產學合作 6所大學與31家北市企業組隊,爭取2020跨境電商總冠軍

臺北市政府產業發展局於今(109)年4月啟動「臺北市跨境電商產學合作-專題實作計畫」,總計串聯北部6所大學院校與31家外貿企業共同攜手,運用跨境電商平台進行分組競賽,在歷經3個月培訓與實作後,於今(20)日進行績優隊伍的總決選,最後由國立台北商業大學獲得網店貿易組及網路銷售組雙料冠軍,展現新世代的創造力與即戰力!

202006300003 (1)全球因疫情影響,企業爭相加速數位轉型、發展跨境電商的同時,面對國內相關人才的缺乏,臺北市政府產業發展局於今(109)年4月啟動「臺北市跨境電商產學合作-專題實作計畫」,總計串聯北部6所大學院校與31家外貿企業共同攜手,運用跨境電商平台進行分組競賽,在歷經3個月培訓與實作後,於今(20)日進行績優隊伍的總決選,最後由國立台北商業大學獲得網店貿易組及網路銷售組雙料冠軍,展現新世代的創造力與即戰力!

北市產業局積極媒合本市大專院校與企業,依據企業實務需求,規劃「網店貿易組」及「網路銷售組」專題實作,並依「內容優化」、「行銷佈局」、「業務開發」及「商業模式」等不同層面,給予免費培訓、顧問指導及實務操作,今日舉辦實作成果競賽,總計有31組隊伍競爭,計7組隊伍進入總決選爭取2020跨境電商總冠軍,其中各組輪番登台展現電商實務操作能力,如平台之競爭分析、網站優化、品牌策略與業務開發等,再再足以證明藉由產學合作除可縮短學用落差外,更可培育未來跨境電商菁英專才,達成雙贏局面。

北市產業局林崇傑局長在出席致詞時,特別勉勵學生應充分發揮屬於年輕世代的創造力,尤其要在數位領域找尋同中求異的發展機會,而跨境電商正是可以開闊國際視野及拓展個人職涯的重要領域與表現。北市府產業局舉辦跨境電商產學實作計畫,107年起累計至今已培育出500位以上學生,今年更與台北市進出口公會合作,於5月15日率先開辦線上人才媒合活動,提供大專院校畢業生、在校生或轉職找工作,都能刊登個人履歷;企業也能在平台刊登職缺,增加曝光量,希望透過多方面的媒合,有效解決電商人才缺口,為企業、為市民創造更多的機會。

北市產業局林崇傑局長表示為協助本市外貿企業掌握疫情下新商機或搭接電商新策略,今年成立「臺北市跨境電商服務中心」,提供線上問診,或預約1對1線下諮詢與診斷,另外整合6大服務模組,按企業不同層次的需求結合生態服務資源,一站式解決北市企業操作跨境電商的疑難雜症,做到「天天有諮詢、週週有面詢、月月有培訓」,台北市企業有問題找「臺北市跨境電商服務中心」就對了。

想知道更多如何運用跨境電商拓銷市場的訊息嗎?請上「臺北市跨境電商服務中心」網站(https://www.17cross.org.tw/t2w/,或撥打諮詢專線(02)2581-3521轉分機611陳小姐、分機613林小姐,亦可鎖定北市產業局官網(https://www.doed.gov.taipei/) 、FB粉絲專頁「臺北市產業局-創業台北 StartUp Taipei」(https://zh-tw.facebook.com/StartUPTaipei/) 查詢。

 

 

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