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2021-06-14
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國際知名建築活動「打開台北 | Open House Taipei首獲正式授權2020全球唯二全開放實體活動城市 今秋台北成世界建築圈注目焦點 AMD CEO to speak at COMPUTEX int’l presser on May 27 about new high-performance computing technologies Sowers Action raises more than HK$700,000 in Charity Golf Tournament 2019 for underprivileged children Sowers Action staging charity golf event to raise funds for children in need of education and care 3D Projection Mapping Light Shows Rock the Most Beautiful Christmasland in Taiwan Decoration Lights Create Dreamy Light Zones to Stun the World The Pool Debuts Internationally Renowned Art Installation in Taiwan 好妝容!秒集氣!NU COLOUR 護膚彩妝系列 訂製保養系妝容,時尚大勢色顯現自我風格 2018 Christmasland kicks off in New Taipei City with dazzling 3D light show Biometrics needed for Taiwanese applying to study and work in Canada Lextar launches VCSEL products for 3D depth-sensing China Airlines embraces new 60th anniversary GO theme for 2019 Calendar 2018 Christmasland in New Taipei City to kick off on Nov. 16 Airbus and China Airlines present A350-900 with special joint livery SkyTeam invites Frequent Flyers to shape the alliance of the future Weiwuying, the world’s largest performing arts center under one roof, to open on Oct 13 in Kaohsiung Acer unveils self-driving concept Car A350 joint livery with China Airlines and Airbus arriving in Taiwan in October CTS to host World Cup Final Night in front of Presidential Office Sunday TrendForce: VR market sees marginal growth in 2018; competition between Oculus and HTC in China to intensify Three-member Taiwan team heading to Prague for 40-day, 16,000-km Mongol Rally Taiwan launches digital library offering 3D models of heritage sites China Airlines presents new in-flight menu for passengers and summer holiday makers US State Department helps broaden remedial English teaching in Taiwan; outgoing AIT Director Moy honored FOOD TAIPEI 2018 attracts record 62,000 visitors, including 8,000 international buyers China Airlines to launch Kaohsiung-Hong Kong- Jakarta route in July Gov’t rolls out plans to save struggling tourist industry in southern Taiwan How about a Michelin-starred gastronomic experience in the sky with Mandarin Oriental, Taipei via Thai Airways? AIT unveils US$255 million new office complex in Taipei to enhance exchanges Driven by Apple and other smartwatch suppliers, demand for infrared optical components expected to grow stronger: TrendForce COMPUTEX 2018 kicks off new chapter of future technologies China Airlines protects the Earth with dual ISO certifications Making the most of miles SkyTeam introduces multi-airline award travel booking COMPUTEX 2018 joins major technology firms to seek new opportunities in blockchain applications Acer debuts first 15-inch convertible Chromebook, Predator Orion 5000 gaming desktops & 15-inch Swift 5 notebook among others 故宮5/26曬書節開跑 打造清明上河圖市集 AUO announces world’s highest resolution and full-color TFT driven micro-LED display technology New incentives for tourists: One-night free hotel accommodation for visitors traveling to Taitung, Tainan, Kaohsiung, Pingtung & Penghu COMPUTEX 2018: InnoVEX features six highlights and explores next blue-ocean opportunities 數位故宮揚名國際!台灣故宮榮獲AAM繆思獎、美國休士頓影展八大獎項 Discounts and free admissions offered to mark International Museum Day in Taiwan Formosa Int’l Hotels Corp announces strategic alliance with InterContinental Hotels Group Bring your cameras: Bigleaf hydrangeas are in season around Taiwan Not dull at all– Britshake offers a very British brunch and afternoon tea Going green in Taipei: Free coffee for cyclists at YouBike stations and free parking for electric scooters Amaroni’s Taipei sets to overturn Taiwan’s Italian tastes with hearty meals Regent Taipei to offer special packages to thank mothers this 2018 Mother’s Day Sowers Action sets fundraising record in Hong Kong’s Charity Golf Tournament — NT$2.6 million for poor children in need of education Cryptojacking tops attack toolkits, signaling massive threat to cyber & personal security Eye On Taiwan Media helps raise funds for Hong Kong’s charity group Sowers Action to aid underprivileged children Fulong International Sand Sculpture Festival: Underground artworks to be unveiled during the journey into the golden sands A better way to eat more vegetables at VEGE CREEK Emerging technologies like 5G, blockchain among key themes in COMPUTEX 2018 World’s third largest FASTENER TAIWAN 2018 sets new milestone Sea of white calla lilies at Taipei’s Zhuzihu promises a relaxing stay for visitors Lextar releases state-of-the-art adaptive driving beam LED headlight module system Acer teams up with major hospitals in Taiwan to provide cloud-based remote healthcare services Hip and trendy choices for the foodie souls along Taipei Metro Blue Line Supply chain hub for functional fashion opens to boost textile industry  Le Meridien Taipei to go dark to shine light on climate change with Earth Hour 2018 Taiwan’s own international music festival Looptopia coming this spring break Gov’t to roll out multi-language interpretation service for tourists Taiwan to take part in Hong Kong International Film & TV Market, film festival Don’t miss out on these newest starred Taipei Michelin restaurants World-class dancing fountain show in Bitan, New Taipei City a feast for the eyes 2018 Taipei International Bakery/Equipment Expo to open in Taipei along with three global competitions Greater Taipei’s new “All-Pass Ticket” offers commuters unlimited rides at NT$1,280 per month or NT$42 per day Looking for good food at reasonable prices? Here’s a full list of Michelin’s Bib Gourmand Selection; Taipei star guide available March 14 Apple snails a treat? Migrant workers contract rat lungworm after eating them uncooked Hong Kong’s designer handbag Chic by R&B sets sights on Taiwan as part of its global development strategy Forecast – Low temperatures around Taiwan later this week, warmer weather expected next Monday Late journalist-diplomat Joe Hung remembered as man of erudition and veracity Come and feast on Dominica’s art, food, jewelry all-in-one at Taipei’s Grand Hotel Million-dollar jobs on offer! Taiwan’s major carrier China Airlines recruiting 100 pilots in 2018 2018 Taiwan Lantern Festival kicks off in Chiayi — largest ever held in Taiwan TRA launches train ticket plus hotel package to boost Hualien tourism after fatal quake TrendForce: Mobile DRAM revenues hit new high of US$8 billion in 4Q17, but expected to grow slower in 1Q18 due to weaker demand Predicted rising price of toilet paper prompts shopping frenzy A pictorial glimpse of the Taipei Lantern Festival Back to work: What’s the best coffee to energize you? Things to do this weekend: Taipei Lantern Festival to kick off with dazzling lighting ceremony in Ximending Acer ITS’ smart parking meter solution takes home ‘Global ICT Excellence Award– Private Sector Excellence’ Taiwan’s Palace Museum tells us how ancient and modern meet Acer win 12 iF Design Awards in 2018 For a Shanghainese Chinese New Year, look no further from Shanghai Pavilion A yummy guide to Kinmen eateries as told by the nostalgic veterans Global smartphone market to remain weak in 2018: TrendForce Mandarin Oriental, Taipei ranked No 1 among top 10 luxury hotels in Taiwan: TripAdvisor Filipino caregiver among 10 people killed by powerful quake in Hualien Rescuers search for survivors as fresh quake rattles eastern Taiwan; 7 killed and 60 missing so far A walk through Dihua New Year Market Gov’t urged to be tough against people misusing boarding passes Blanket of snow covers Taiwan’s high mountains as cold snap kills 49 in a day Contaminated Malaysian durian coffee mix not imported to Taiwan: FDA Regent Taipei to present Japanese Kakiyasu beef; offer customers unique experience of Wagyu 150 local constestants to compete in 2018 Fishackathon Taipei for global final It’s better to walk briskly than aiming for a daily 10,000 steps: expert AIT co-sponsors 2018 Fu-Jen University Jazz Camp in Kinmen, New Taipei City Taiwan’s global trade competitiveness drops for sixth consecutive year: survey Hotels in Taiwan’s beach resort town Kenting see business downturn despite CNY holiday Stay warm: Weeklong cold snap arrives along with rain Tourism Bureau sees productive year ahead after its efforts to assist local industry Jiji railway line in central Taiwan set to be new tourist hotspot Yuck! Beware of the baked goods mixed with rotten eggs Early arrival of cherry blossoms to greet the Yangmingshan Flower Season in Taipei Must-see and must-eat places in “Lesser Kinmen” Kinmen, a sensory paradise for the tastebuds and the eye Strolling with eyes wide open, Kinmen is rich in aesthetic appeal and historical attractions It is all about AI robots: they can play the roles of sex partners and therapy, or cops to tackle crimes Taiwan axes 176 extra Lunar New Year flights from China, 50,000 passengers may be affected Taiwan’s CAL HQ awarded Diamond-rated green building; saves 23,000 kWh of power in 2017  Food safety makes up half of 2017 top ten consumer news: watchdog (Part 2) Dolores O’Riordan, The Cranberries lead singer, dies at 46 Food safety makes up half of 2017 top ten consumer news: watchdog (Part 1) Early arrival of Laomei Green Rock Troughs Cold snap kills close to 300 in Taiwan, warmer weather forecast Celine Dion to give two concerts in Taipei in July as part of her Live 2018 Asian tour Apple’s iOS 11.2.2 may slow iPhone performance by as much as 50% AIT to hold 2018 Fishackathon in Taipei and Kaohsiung for marine conservation 香宮美饌到你家
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高品質瓶裝咖啡搶市 韋恩咖啡逆勢成長!
代言人陳彥博:咖啡就像馬拉松 『堅持』才能做到最好

根據經濟部統計處統計,2020年台灣即飲咖啡市場市值近51億元,瞄準25~34歲年輕族群以及工作繁忙上班族的需求,黑松公司旗下的「韋恩閃萃咖啡」,以高品質瓶裝咖啡搶市,帶動韋恩咖啡去年整體業績成長15%以上。今(6/4)日品牌更宣布由四大極地超馬總冠軍陳彥博擔任韋恩咖啡全新代言人,以征服極地的精神帶出「堅持把咖啡做到最好」的品牌態度。

高品質瓶裝咖啡搶市!韋恩咖啡逆勢成長

依經濟部統計處資料,國內即飲咖啡市場銷售量近年呈現微幅衰退,而近兩年銷售額卻以年均複合成長率3%逐漸上升,顯示消費者對即飲咖啡的品質要求提升,往高單價發展。韋恩咖啡品牌經理魏琪玲表示,「觀察日本即飲咖啡市場,寶特瓶裝咖啡2020年銷售額預估較2017年成長50%以上,這股風潮也吹進台灣,2020年韋恩閃萃咖啡更帶動當年度品牌整體業績成長15%以上,可預期此塊市場未來將在台灣持續蓬勃發展!」

呼應「把咖啡做到最好」 極地超馬選手陳彥博擔任韋恩咖啡代言人

「韋恩閃萃咖啡」運用「閃萃工藝」技術,以淋灑式高溫萃取咖啡的多層次風味,再急速降溫封存香氣,打造口感乾淨、細緻不苦澀的好咖啡。而今年邀請四大極地超馬總冠軍陳彥博擔任品牌代言人,即是看中身為超馬選手的他,穿越世界各個極地冒險,包括沙漠、雪地、高山,經歷了冷熱交迫,與韋恩閃萃咖啡工藝製程巧妙地相似。亦相當熱愛咖啡的陳彥博表示,在跑步之外,咖啡是他生活中很重要的另一部分,「我一直以來追求冒險的渴望,與韋恩咖啡堅持帶給消費者的極致口感,我們同樣都是在『堅持』的路上做到最好!咖啡就像馬拉松,『堅持』才能做到最好。」

疫情改變了我們的日常,對此陳彥博表示:「疫情狀況下,大家待在家中避免出門,雖然訓練上受限,但我還是努力在生活中維持儀式感,每天起床後享受早餐搭配咖啡,做為一天的開始,依然在家中按表操課的維持選手生活模式,幸福的是多了很多可以跟家人相處的時間,難得可以一起坐在沙發上喝著咖啡。期待在疫情緩解後的那天大家能夠很快速的回歸到我們習以為常的日常 。」在全新廣告片中,陳彥博以征服極地的精神及經歷演繹,為呈現於沙漠奔跑的意象,他在片場使用牆壁、椅子等輔助拉筋熱身近30分鐘,只為了畫面中的1秒可以精彩呈現路跑時專注的態度及神情!

目前韋恩閃萃咖啡共推出兩款口味,「韋恩閃萃黑咖啡」散發堅果與黑巧克力悠長尾韻,可以品嚐到咖啡的多層次風味;「韋恩閃萃拿鐵」使用100%紐西蘭乳源,成就咖啡與牛乳的極致融合,香醇滑順不膩口。此系列咖啡產品嚴選100%阿拉比卡咖啡豆、無添加香料,所運用的「閃萃工藝」技術,能夠產生口感細緻不苦澀的優質咖啡,同時採用全新保特瓶型包裝、方便攜帶,傳達現代人生活雖繁忙,但也不要忘了任何時刻都應好好品味生活。欲了解更多訊息請關注韋恩咖啡FB粉絲團:https://www.facebook.com/Wincafe.Taiwan/

全新廣告片請鎖定韋恩咖啡YouTube頻道:https://youtu.be/qqUNu3LkiHE

#韋恩咖啡 #韋恩閃萃 #閃萃黑咖啡 #閃萃拿鐵 #陳彥博 #FlashBrew

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