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2021-10-25
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讓五倍券從5,000元變10,800元
怡客咖啡大放送積極搶攻五倍券商機
開設全新型態門市 進駐台北101

根據東方線上消費者研究報告指出,消費者在預計使用五倍券的品項上,「日常餐飲」佔據第二名,共計43%民眾選擇,其中40歲以上民眾甚至有近5成選擇將五倍券使用在「日常餐飲」類別,為首選類別。怡客咖啡更喊出「讓5,000元變10,800元」的氣勢,大放送推出兩款振興優惠套餐及會員加值回饋等多元優惠組合,讓民眾絕對有感。怡客咖啡更於今(10/6)宣布,將正式進軍台北101大樓,並開設全新型態小型店,邁出搶攻外帶咖啡市場的第一步。

怡客咖啡耕耘台灣咖啡市場27年,為台灣咖啡簡餐品牌先驅,為呼應政府推出的振興五倍券,更加碼推出「讓5,000元變10,800元」的超值加碼活動,活動期間10/8(五)-10/31(日),進行數位會員加值1,000元,除可以得到1,000振興加值金,更可以加碼獲得,2張價值80元的飲品兌換券及價值1,000元的餐飲折價券,如果將手頭的5,000元加倍券全數參加怡客咖啡數位會員會員加值加碼活動,即可獲得10,800元的優惠,活動相當吸引人。此外,實體卡的會員加值活動,則可以獲得5張價值80元的飲品兌換券,取其諧音為「五杯券」 概念。

除會員加值優惠外,全台門市同步推出兩款振興套餐,一款為價值300元的優惠套餐組,內含打拋豬肉蔾麥飯或奶油菠菜雞肉義大利麵擇一(160元)、主廚湯品乙份(40元)、飲品乙杯(80元)、帕皮斯比利焦糖脆兩片(20元),只要一張200元振興券即可購買,一款為價值750元的雙人優惠套餐組,內含匈牙利牛肉起司蛋包飯乙份(200元)、香腸番茄肉醬麵乙份(150元)、凱薩嫩雞胸肉沙拉乙份(160元)、主廚湯品兩份(80元)、飲品兩杯(160元),只要一張500元振興券即可購買,以上兩款套餐同時皆可使用數位振興券支付,套餐下殺66折,讓手上的振興券放大50%。

除了搶攻五倍券商機外,在台灣耕耘27年的怡客咖啡更於今日(10/6)宣布,將於10/8(五)正式進軍台北101,也是目前全台怡客咖啡首家百貨商場門市,櫃位將坐落於101大樓5樓觀景台入口處,提供民眾經典咖啡飲品與美味輕食,更攜手101觀景台推出開幕首週(10/8-10/14)美式咖啡買一送一活動,歡慶101觀景台睽違近5個月重新開放,讓民眾可以一邊啜飲怡客咖啡一邊將大臺北城市美景盡收眼底。

怡客咖啡總經理劉人豪表示「101觀景台門市將是怡客咖啡第一家的外帶小型店型態,飲品品項由一般門市的近50款選項濃縮精選至14款,餐點部分也精選出7款,以沙拉輕食等便於攜帶的品項為主。由於101觀景台的直達電梯禁止攜帶除了水以外的任何外食,怡客咖啡也將成為唯一可以從5樓帶上89樓的餐飲,令我們相當期待,未來我們也將以此門市作為外帶小型店的標準示範店,不排除將擴大發展這樣的店型。」

怡客咖啡10/1(五)起正式聘用新任總經理劉人豪,成為怡客咖啡27年來最年輕的總經理,曾任全聯福利中心及頂呱呱炸雞,擁有豐富的連鎖餐飲管理經驗的劉人豪,以33歲之姿宣示將啟動怡客咖啡品牌改造計畫,怡客咖啡總經理劉人豪表示「怡客咖啡在台經營27年,為台灣本土咖啡簡餐品牌的先趨品牌,創造台灣人民相當多的美好咖啡體驗,我們也將持續秉持創辦人打造的深厚企業文化底蘊,進行品牌改造計畫,從商品結構、顧客體驗、數位會員三方面著手,讓怡客咖啡再一次成為帶動台灣咖啡產業創新的動能。」

【怡客咖啡】品牌資訊

成立年份:1994年

餐點類型:精緻餐食、咖啡飲品、咖啡豆等周邊商品

門市數量:30家

會員人數:破10萬會員

官方網站:https://www.ikari.com.tw/

官方粉絲專頁:https://www.facebook.com/ikarifans

【怡客咖啡】台北101門市資訊

開幕日期:2021年10月8日

營業時間:平日11:00至19:00,假日10:00至19:00

門市地址:台北市信義區信義路五段7號(5樓觀景台入口處)

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