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年賣13座101大樓高度保健品 佐登妮絲搶攻大健康

台灣最大直營美容集團 – 佐登妮絲(佐登-KY,4190) 14日公告2022年1月份自結單營收2.37億。受限大陸一月份新冠肺炎(Covid-19)疫情升溫及農曆年春運出貨受阻影響整體業績,但台灣醫美部分則在年前醫美商機帶動下仍有一成的成長,集團營收仍連續第五個月維持在2.3億元以上水準。

台灣最大直營美容集團 – 佐登妮絲(佐登-KY,4190) 14日公告2022年1月份自結單營收2.37億。受限大陸一月份新冠肺炎(Covid-19)疫情升溫及農曆年春運出貨受阻影響整體業績,但台灣醫美部分則在年前醫美商機帶動下仍有一成的成長,集團營收仍連續第五個月維持在2.3億元以上水準。甫進入保健品市場的佐登,2021全年僅兩支保健食品就賣出13座101大樓高度,三、四月將繼續搶攻市場及推出新品。

佐登妮絲近年來佈局醫學美容、推出健康食品,為會員打造以美的生態系為主軸的大健康管理,策略合作的醫學美容診所「佐登微爾」的第14間診所也將在北京開幕,第二季開始也將在旗下診所推出體態管理、健診、疫苗等更多會員服務。

自佐登妮絲推出健康食品以來,市場最多的直營美容會員經濟發威,僅靠兩隻益生菌產品,2021年在台灣每月平均能賣出超過1座101大樓高度的保健食品,全年更達到13座101大樓高。佐登妮絲看好後續動能,3月份將在大陸銷售益生菌產品,4月份接力推出具美國、歐盟功效專利,也是市場首見之雙劑型葉黃素護眼健康食品,全力搶攻大健康與後疫情商機,為後續營運持續增加動能。

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