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A350 joint livery with China Airlines and Airbus arriving in Taiwan in October CTS to host World Cup Final Night in front of Presidential Office Sunday TrendForce: VR market sees marginal growth in 2018; competition between Oculus and HTC in China to intensify Three-member Taiwan team heading to Prague for 40-day, 16,000-km Mongol Rally Taiwan launches digital library offering 3D models of heritage sites China Airlines presents new in-flight menu for passengers and summer holiday makers US State Department helps broaden remedial English teaching in Taiwan; outgoing AIT Director Moy honored FOOD TAIPEI 2018 attracts record 62,000 visitors, including 8,000 international buyers China Airlines to launch Kaohsiung-Hong Kong- Jakarta route in July Gov’t rolls out plans to save struggling tourist industry in southern Taiwan How about a Michelin-starred gastronomic experience in the sky with Mandarin Oriental, Taipei via Thai Airways? 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即將邁入20周年之際 自天母開啟咖啡旅程 2017歲末從天母再出發 最美手沖吧台 獨擁全台最美露天座位 統一星巴克天玉門市12月28日盛大開幕

1998年,台灣第一家星巴克門市於台北市天母開幕,而今,星巴克門市進駐台灣各縣,在全台各個角落都能看到星巴克女神的蹤跡。2017年底,星巴克回到進駐台灣的起點─天母開設「天玉門市」,於12月28日盛大開幕,選定於被綠茵花園包圍,有著獨門獨棟的天玉街邊開設門市,是莫忘初衷也是新的開始。記者會當日星巴克不僅邀請第一位星巴克台灣門市店經理及資深夥伴,更與在場陪伴台灣星巴克近20年的朋友們一起歡慶天玉門市開幕。而天玉門市除有全台最美的戶外露天座位區,室內則打造美麗弧形吧台,除有一般咖啡飲品外還提供手沖咖啡服務,並引進”Starbucks Evenings星巴克傍晚時光”,供應咖啡精釀啤酒,有如在私人歐式花園享受咖啡愜意時光,是統一星巴克絕美門市的又一力作。

1998年3月,星巴克台灣第一家門市於台北市天母開幕,當年度星巴克展店數9家,直到現在星巴克深入台灣各地,於天玉門市開幕後,總門市家數達426間,秉持「煮一杯好咖啡,服務好一位客人,創造一次美好的星巴克片段」的理念成為消費者喜愛、除了家與辦公室之外的第三空間。而回顧星巴克在台灣一路走來,除了各門市夥伴的熱情服務,也有賴顧客的支持,記者會當日即請到自台灣第一間星巴克門市開幕到現在一直陪伴著星巴克的顧客朋友們分享美好的星巴克經驗,包括已與當時門市夥伴成為好友,甚至相互會傳LINE聊天,會互相邀請參加婚禮的秦小姐,當時是家庭主婦的她,每天帶著一歲多的小孩固定坐在星巴克靠窗的角落,在星巴克享受著咖啡撫平了生活的煩躁,即使某次小孩吐奶在門市沙發上,門市夥伴邊笑邊清理的表情讓顧客廖小姐瞬間放鬆感動。還有每當家人內部意見不合時,親友必定互相約在星巴克啟動會談室,透過咖啡香軟化家人關係的顧客廖太太,甚至這近20年間,蒐集了150個以上的星巴克馬克杯、浮雕杯、耶誕杯等。還有從學生到當老師,黃金時光都在星巴克的陪伴下度過的顧客Ignace;同為服務業,但總在與星巴克門市的咖啡香與夥伴相互鼓勵下獲得力量的顧客培培。透過一杯咖啡,相互連結彼此,是星巴克一直以來的初心,從1998年一路走來始終未變。

星巴克也持續拓展創新理念,重回天母全新開幕的天玉門市,最讓熟客期待的是,其室內吧台展延絕美弧形手沖區空間,提供了手沖咖啡(Pour over)服務及近幾年風靡的氮氣咖啡,並導入”Starbucks Evenings星巴克傍晚時光”,供應咖啡精釀啤酒,能夠在天玉門市啜飲咖啡,享受著專屬天母地區的異國情調與悠閒氛圍。

獨棟兩層樓的星巴克天玉門市,總面積達197 坪,其中室外面積 110 坪,室內總使用面積 87坪,戶外座席數43位,一二樓的室內座席數則有94位,走入黑鐵鍛造拱門的戶外座席區,樹影與濃蔭交錯,樹下砌了矮偉籬,擺放弧形木椅,左側庭院則是長凳相間的咖啡座席,形成一股溫馨的靜謐氛圍,而室內以簡單線條與少量色彩,表現自然光影的躍動,一樓運用大面窗,二樓以穿透感的金屬網與天然木材,結合玻璃天井,能讓陽光大片灑進,隱喻著回歸大自然以及咖啡豆的起源,在光、樹、影映照下,享受品嚐著不同咖啡風味的愜意時光。

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