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致敬1950年代 舊美軍眷舍改建 咖啡香中流轉的過去與現在 星巴克草山門市盛大開幕

201810070003 (5)

1950年代,世界局勢變換莫測,美方派軍協防台灣,為安置當時協防的美國軍人及軍眷興建了美軍宿舍群,紅磚平房、壁爐、煙囪與戶外草地,將美國南方城郊住宅風貌移植到台灣,時至今日,遺留下的建築見證走過的歷史與故事。而帶有現代美式咖啡文化的星巴克,以致敬的心敲開美軍眷舍戶外庭院的木矮門,以陽明山古名草山為名,草山門市盛大開幕,是一杯咖啡連結的過去與現在,也是跨文化的交集與重逢。

201810070003 (10)在這樣的歷史背景下,星巴克保留原有的將軍眷舍樣貌,整體門市設計延續美式生活風格,在白色木構造的獨院獨棟建築外,因應台灣氣候稍作改變,並注入星巴克美好的第三空間精神,將草山門市創造出一個如同家一般的舒適環境,將內部空間規劃區分為客廳、餐廳、家庭聚會及陽光空間四大空間,客廳區以暖色系簡約沙發家具,搭配特製展示櫃,創造出如居家般輕鬆自在的感受。家庭聚會空間則將特意留存的原屋窗框轉化為桌面,保存過往溫潤的記憶。客廳與家庭聚會中間則是煙囪與老樹,以玻璃盒的設計讓全場相互穿透,延伸內、外視線空間的深度,搭配大面落地窗,讓陽光灑落,隨著光影的挪動有如時光的流轉變化。走出戶外木棧平台,客席區的櫻花樹及綠茵草地,感受到居家般的悠閒靜逸,草山門市更另外規劃了可借用野餐墊的服務,讓顧客能盡情享受以一杯咖啡開啟與親友相聚的愜意時光。

201810070003 (4)進入門市,首先映入眼簾的是中島主吧檯區,吧台前飾板以暖色木質簡潔線條設計,經由隱約LED微光,打亮紋理的細膩之美。主要的藝術牆面融合了草山門市獨有的歷史背景,以集結三棵樹的相互重疊交融為主軸發想,代表著過去,現在和未來-隨著煙囪生長的老樹蔓延攀爬,附著纏繞於煙囪上,代表著過去的歷史性;圍繞著房子的樹,呈現草山在每個季節中不同變化,為現在的動態特性;最後一棵樹呈現星巴克咖啡樹的生長遍及在世界各地,從培育的階段到成熟咖啡果實,到最終完成包裝的過程再到達門市,星巴克關注沖煮的每一杯咖啡以及背後蘊藏的意義,最終到顧客手中,是星巴克與顧客一起完成的一杯獨特風味的咖啡旅程體驗。隨著藝術品的中心點向外發展,代表著大自然的無限力量,在每一個編織色彩纏繞勾勒之中,訴說著草山在四季流轉中,產生豐富的色彩變化,描述了自然界中成千上萬種的不同生態,體現草山門市位於陽明山上坐擁豐富的自然環境的寓意。

而草山門市除為全台第五間導入咖啡啤酒的門市外,也提供了手沖咖啡(Pour over)服務,並供應氮氣咖啡,讓前來品嘗咖啡的人,近距離與咖啡師接觸,在慢磨沖煮間感受時光的韻味。

201810070003 (1)而為讓顧客更能感受到草山門市的綠茵草地及獨有的閒適氛圍,10月4日開幕當天配合全台門市的coffee day活動,首次於草山門市舉辦星巴克咖啡文化日活動,除購買咖啡豆、VIA、Origami及濾壓壺享85折優惠外,也歡迎民眾於草山門市戶外草地區體驗居家咖啡調理、手沖咖啡時光、創意咖啡吧台、漫遊咖啡世界、戶外咖啡生活的五大內容,邀請顧客與咖啡大師一起渡過美好的午後時光。

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